by Thomas Hobson
Child Life Director

In another sign that Le Bonheur Chldren’s need hospital is almost complete, there has been a new addition to the building, and needless to say it’s an extremely visible one. What could be more visible than a 12 story building on the corner of Poplar and Dunlap? It’s the new hearts that have been added to top of the east and west sides of the building.

That’s right, if you are driving up or down Poplar Avenue, you will get to see the new letters and giant hearts. Considering the size of the hospital, the letters and hearts have to be huge. Specifically, the hearts are 28 feet tall and the lettering is 9 feet tall, and the hearts and letters are covered with a vinyl.

Placing the letters was relatively easy; however, it took a great deal more effort to place the hearts. After all of the planning, the first attempt happened. It was an amazing attempt that required a helicopter, special rigging, and a quick moving construction crew.

The first attempt, around 11:20 a.m. CST, drew the attention of several crowds. A few folks even set up picnics, and you could see kids playing games. However, once the helicopter started its assent, it was all eyes on the new building. It was an amazing sight to see one of the giant hearts get lifted about the hospital. However, the wind kept the crew from installing the hearts, but have no fear, around 4:30 p.m. CST, the crew got them in place.

I hope you enjoy the pictures that were taken by various people at the event. Additionally, I would like to give a couple of thanks to a few groups: Mangan Holcomb Partners of Little Rock designed the logo, heart and signage; Innerface Architectural Signage, Inc. of Atlanta, who is developing signs for the new hospital; and H.A. Balton Sign Company of Memphis who is installing the signage.